As the Augmented Reality (AR) technology rises, it has become an extensive tool for various fields and industries. Augmented Reality app has developed into a seriously versatile instrument which is capable of breaking through various fields. However, only a handful of people are actually familiar with the term, even those who have used Augmented Reality products. Therefore, it is safe to assume that recalling the what is Augmented Reality and how it works is significant to know deeper about the emerging technology.
What is Augmented Reality?
Augmented Reality, in a nutshell, is a technology which provides the user with enhancement of reality to experience additional content set to blend with the real world by superimposing digitized content in the forms of images, videos, and 3D objects. This blend between an additional layer of digital information and the real world occurs in real time. The result of this technology is revealed through the use of a visual screen display, which is often in the form of a mobile or wearable devices such as AR glasses or AR watches. On mobile based AR, Augmented Reality is the core of AR experience, while on wearable devices, the platform which presents the AR content takes charge as the main experience.
It is not an easy task to instantly apply advanced technology into our daily lives for various necessities unless we have a decent understanding regarding its essential benefits and how it works. Since Augmented Reality, in general, has a lot to offer, let us narrow things down to the most relevant and reasonable end of the technology which is probably the mobile device based Augmented Reality. Mobile device based AR tends to operate in form of Augmented Reality app which can be easily found as mobile device development is trending as well. Augmented Reality app developers are in a race with one another in developing AR technology as reachable as possible.
Augmented Reality App for Education
Among one of the most highlighted benefits of Augmented Reality is its ability to enhance visual sense which can be powerfully beneficial in education. An Augmented Reality app can be utilized as an additional tool to boost knowledge transfer between educator and student. The utilization of Augmented Reality in school offers countless possibilities of application set to be applied to the classroom in form of games, quizzes, presentation, and so on. As higher education, like York University, have embraced the emerging technology, it proves that AR should be considered a real deal. Moreover, Augmented Reality based education is not limited only to be utilized at school, parents are also allowed to introduce various things to early learners using AR’s interactive content and feature at home making it sound more reasonable and feasible.
Augmented Reality for Business
As the internet arises, cyberspace offers a new land of opportunity to be explored. Creativity plays a significant role in online business. Of course, visuals are the spearhead of this type of business. Thus, Augmented Reality arises once again as a solution to power up the battle of creative vision. Creative strategy using Augmented Reality app can be seen on some well-known companies such as IKEA, Converse, and Marc & Spenser whose respective AR based app to promote their products.
Augmented Reality based app for business serves as an interactive catalog which allows user to adjust the product to their necessity using AR. This may reduce the risk of getting the wrong size, shape or color to be adjusted with remaining belonging.
Augmented Reality in Automobile Industry
Augmented Reality utilization in automobile provides both consumers and automakers alike with privileges of blending real world and digital content in real time for either fixing automotive problems or deciding on customization. Augmented Reality App for this industry encompasses production, marketing, maintenance, and modification. Volkswagen and Bosch are the pioneers of this integration with Volkswagen Marta and Bosch AR respectively.
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